COMM 401
Spring 2009
February 3 5 10 12 17 19 24 26
Last updated: April 29, 2009
Instructions for using this calendar
| Date | Reading/Watching Before Class | Abstract Due; Class Discussion on | Topics Introduced | In classroom listening/watching (for analysis in next class) |
| Tuesday, January 27 | Unit 1: Introduction | |||
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| Thursday, January 29 | Analyzing Strategic Discourse | President Obama's Inaugural Address | ||
| Tuesday, February 3 | Using standards of evaluation on the Inaugural | |||
| Campbell and Huxman, pp. 192-94 | Analyzing Audiences | |||
| Thursday, February 5 | Campbell and Huxman, c. 8. | Analyzing Audiences | ||
| Mote Fall Message | President Mote's Fall Message | |||
| Tuesday, February 10 | Analyze audiences for Mote's message | |||
| Unit 2: Invention | ||||
| Campbell and Huxman, pp. 8-13. | Analyzing Purposes | |||
| "Truth and Tolerance in America" | Edward M. Kennedy, "Truth and Tolerance in America," | |||
| Thursday, February 12 | Purposes in Kennedy Speech | |||
| Review website on framing | Framing events | |||
| Checker's Speech | Richard M. Nixon, Checker's Speech | |||
| Tuesday, February 17 | Nixon's framing strategies | |||
| Review Website on Ideas | Presenting Ideas | |||
| Thursday, February 19 | Presenting Ideas | |||
| Clinton Health Care Town Meeting | Clinton Health Care Town Meeting (watched pp. 1850-55; 1859-60) | |||
| Tuesday, February 24 | Strategies of definition in Clinton speech | |||
| Campbell and Huxman, c. 10 | Ethos | |||
| Thursday, February 26 | Persona | |||
| ."Address
to the Greater Houston Ministerial Association" . |
John F. Kennedy, "Address to the Greater Houston Ministerial Association," | |||
| Tuesday, March 3 | Kennedy's Use of ethos and persona | |||
| Review for Midterm | ||||
| Thursday, March 5 | Mid-term Exam I | |||
| Tuesday, March 10 | Unit 3: Argument | |||
| Campbell and Huxman, pp. 103-106 | Identifying Claims and Support | |||
| Advertising | ||||
| Thursday, March 12 | Identity claims and support in advertising (video or print) | |||
| Campbell and Huxman, pp. 106-10. | Drawing issues | |||
| Malcolm X, "Ballot or the Bullet." | Malcolm X, Ballot or the Bullet | |||
| Tuesday, March 24 | Malcolm X draws issues. | |||
| Campbell and Huxman, pp.
114-17. |
Warranting Claims | |||
| Barack Obama, On Stem Cell Research | Barack Obama, On Stem Cell Research | |||
| Thursday, March 26 | Argument exercise | Warranting claims in Obama Speech | ||
| Campbell and Huxman, p. 125. | Fallacies | |||
| Tuesday, March 31 | Fallacy Exercise | |||
| Campbell and Huxman, c. 4 | Evidence | |||
| Thursday, April 2 | Evidence Exercise | |||
|
Colin Powell, "Speech to United Nations." (view and read) |
Powell's use of evidence | |||
| Unit 4: Arrangement | ||||
| Campbell and Huxman, c. 6 | Organization in strategic discourse | |||
| Barbara Bush, Wellesley Commencement Address | Barbara Bush, Wellesley Commencement Address | |||
| Tuesday, April 7 | Organization in Bush Speech | |||
| Narrative and Story | ||||
| Franklin Roosevelt, Declaration of War | ||||
| Thursday, April 9 | Franklin Roosevelt, Declaration of War | Evaluate Roosevelt's use of Narrative | ||
| Visual Arrangement | ||||
| Tuesday, April 14 | Watch an Evening Newscast | Evaluate strategic power of visual arrangment in the newscast | ||
| Review for Exam 2 | ||||
| Thursday, April 16 | Midterm Exam 2 | |||
| Tuesday, April 21 | Unit 5: Style | |||
| Campbell and Huxman, c. 7. | Strategic Dimensions and Uses of Style to Vivify | |||
| "I Have a Dream" | Martin Luther King, Jr., "I Have a Dream," | |||
| Thursday, April 23 | Evaluate the aesthetics and use of style to vivify the problem of civil rights in King's speech | |||
| Uses of style to activate and deactivate | ||||
| Jennifer Granholm, Eulogy to Rosa Parks | Jennifer Granholm, Eulogy to Rosa Parks | |||
| Tuesday, April 28 | Evaluate Granholm's use of style to activate | |||
| Uses of style to reorient and frame change | ||||
| Health Insurance Association of America, Harry and Louise Commericals | ||||
| Thursday, April 30 | EvaluateHarry and Louise in opposing change | |||
| Unit 6: Cultural Contexts | ||||
| Campbell and Huxman, c. 14 | Genre | |||
| Ronald Reagan, "Tribute to the Challenger Astronauts," | ||||
| Tuesday, May 5 | Evaluate Reagan's use of the genre of Eulogy | |||
| Good Reasons | ||||
| "Statements on the Articles of Impeachment," | Barbara Jordan, "Statements on the Articles of Impeachment," | |||
| Thursday, May 7 | Evaluate Jordan's identification of good reasons | |||
| Motivation | ||||
| Tuesday, May 12 | Evaluations and Review for Final Exam | |||
| Tuesday, May 19, 1:30-3:30 PM | Final Exam | |||
The following schedule will be adjusted as we take more or less time to cover a topic during the semester. Dates of examinations will not change. I would like to maintain some flexibility in scheduling specific topics so we can make certain they are covered fully. You are responsible for checking the website as you prepare for each class. Changes are possible and will be posted there as the semester proceeds.
Using this calendar. Generally there are three things we will do each day:
Some days we may not have time for all three, but in general this will be the pattern. The work for each day is is divided into rows reflecting these three different activities. The first column for the day indicates the reading and/or viewing you need to do in preparation for that days' discussion. The second column indicates the topic of the discussion and thus the topic of your abstract for that day. The third column indicates the topic of new material introduced that day. The fourth column indicates the material we will listen to or watch in class that day.
I have also provided you some color coding above for your assistance. The yellow cells contain reading and viewing requirements for class preparation. The green cells make abstract assignments.