CURRICULUM VITAE |
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Research Interests |
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Internet Marketing (social media marketing, search engine marketing, social networks, clickstream analysis, electronic word-of-mouth marketing, e-commerce, recommendation systems, consumer-generated content), Text Analysis, Eye-tracking and Data Mining.
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Teaching |
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Social Media and Internet Marketing |
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Education |
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- Ph.D. (Marketing), 2007, UCLA Anderson School of Management
- MBA, 2000, California State University Northridge
- M.A., Computer Science, 1995, Riga Technical University
- B.A., Computer Science, 1993, Riga Technical University
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Employment |
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- Associate Professor of Marketing, Robert H. Smith School of Business, University of Maryland, College Park, MD (2013-present)
- Assistant Professor of Marketing, Robert H. Smith School of Business, University of Maryland, College Park, MD (2007-2013)
- IT Development Manager, Automatic Response Technologies, San Clemente, CA (2000-2002)
- Principal, Trusoft, Northridge, CA (1998-2000)
- Programmer/Analyst, Information Products Inc., Sherman Oaks, CA (1995-1999)
- Network Administrator, UniBanka (now SEB Unibanka), Riga, Latvia (1994-1995)
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Honors and Awards |
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- 2015: Winner, William F. O'Dell Award
- 2014: Emerald Management Reviews Citation of Excellence, Top 35 Most Cited Management
Articles from the past 15 years (chosen out of 200,000+ articles)
- 2014: Journal of Marketing, Top 10 Articles with the most impact on marketing practice
- 2014: Journal of Marketing Research, Top 10 Articles with the most impact on marketing
practice (2004 to 2012)
- 2013: Named as one of Top 50 Most Productive Researchers in Marketing, 2009-2013 (AMA
DocSIG, 2013)
- 2013: Ranked among the top 50 most productive researchers for 2009-2013 (AMA's DocSig Author Research Productivity)
- 2013: Finalist, Frank M. Bass Award
- 2012: MSI Young Scholar
- 2011: Winner, SMA Emerging Scholar Award
- 2011: Winner, Donald R. Lehmann Award
- 2011: Featured in Financial Times' Business Education "Professor of the Week"
- 2011: Marketing Science Institute Research Grant Award
- 2011: Finalist, Best Paper Award, International Journal of Research in Marketing
- 2011: Winner, Paul E. Green Award
- 2010: Top 15% Teaching Award, Robert H. Smith School of Business
- 2010: Marketing Science Institute Research Grant Award
- 2010: Winner, Emerald Management Reviews Citation of Excellence Award
- 2010: Featured in Research@Smith
- 2009: Runner-up, MSI/H. Paul Root Award
- 2009: Finalist, Harold H. Maynard Award
- 2006: Winner, Alden G. Clayton Doctoral Dissertation Competition, Marketing Science Institute
- 2006: Fellow, Sheth Foundation Doctoral Consortium
- 2002-2006: Ph.D. Degree Fellowship, Graduate Division, UCLA
- 2002-2005: Ph.D. Summer Fellowship, UCLA Anderson School of Management
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Professional Activities |
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- Program Chair-Elect for the American Statistical Association's Marketing and Statistics Section, 2011.
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Editorial Service |
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- Editorial Review Board member, International Journal of Research in Marketing
- Editorial Review Board member, Journal of Interactive Marketing
- Editorial Review Board member, Journal of Marketing Research
- Editorial Review Board member, Journal of Marketing
- Editorial Review Board member, Marketing Science
- Ad Hoc Reviewer, Information Systems Research
- Ad Hoc Reviewer, MIS Quarterly
- Ad Hoc Reviewer, Marketing Letters
- Ad Hoc Reviewer, Management Science
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