Sunil Mithas is a World Class Scholar and professor with the Muma College of Business'
Information Systems and Decision Sciences Department. Mithas has taught at the Robert H. Smith School of Business at the University of Maryland, and has held visiting positions at the UNSW Business School, Sydney; the University of Mannheim in Germany; HKUST; and in the Graduate School of Management at the University of California, Davis. He earned his PhD from the Ross School of Business at the University of Michigan and an engineering degree from IIT, Roorkee. Before pursuing his PhD, he worked for nearly ten years in engineering, marketing, and general management positions with the Tata group.
Professor Mithas is among top information systems scholars in the world and his interdisciplinary work in information systems, strategy, marketing, and operations management has appeared in premier business journals, including Management Science, Marketing Science, Information Systems Research, MIS Quarterly, Journal of Marketing, and MIT Sloan Management Review. His research focuses on strategies for managing innovation and excellence for corporate transformation, focusing on the role of technology and other intangibles, such as customer satisfaction, human capital, and organizational capabilities. His papers have won best-paper awards, and have been featured in practice-oriented publications such as MIT Sloan Management Review, Bloomberg, and CIO.com. He has also won the best reviewer award at an INFORMS conference.
He is the author of the books "Digital Intelligence: What Every Smart Manager Must
Have for Success in an Information Age" and "Dancing Elephants and Leaping Jaguars:
How to Excel, Innovate, and Transform Your Organization the Tata Way." Identified
as an MSI Young Scholar by the Marketing Science Institute, Mithas is a frequent speaker
at industry events for senior leaders. He has worked on research or consulting assignments
with organizations such as A.T. Kearney, Ernst & Young, Johnson & Johnson, the Social
Security Administration and the Tata Group.
Mithas is a Senior Editor of MIS Quarterly, and Production and Operations Management; Department Editor of Management Business Review; and serves on or has served on editorial boards of Information Systems Research, and Journal of Management Information Systems.
He has worked on research or consulting assignments with organizations such as A. T. Kearney, Ernst & Young, Johnson & Johnson, the Social Security Administration, the Tata Group, and the US Census Bureau; and is a frequent speaker at industry events for senior leaders. Identified as an MSI Young Scholar by the Marketing Science Institute, he is the author of the books Digital Intelligence: What Every Smart Manager Must Have for Success in an Information Age and Dancing Elephants and Leaping Jaguars: How to Excel, Innovate, and Transform Your Organization the Tata Way.
Articles
Mithas, S., Hofacker, C., Bilgihan, A., Dogru, T., Bogicevic, V., and Sharma, A. 2020. "Can Silicon Valley Heal Baumol’s Cost Disease in Healthcare Services? A Research Agenda," Journal of Service Management (Minor Revision)
Saldanha, T., Lee, D., and Mithas, S. 2020. "IT-business Alignment and IT Investment: The Differential Effects of Alignment during IT Investment Planning, IT Delivery, and IT Change," Information Systems Research (Conditional Acceptance)
Xue, L., Mithas, S., and Ray, G. 2020. "Real Earnings Management and IT Investment Commitment: The Role of IT Decentralization and Corporate Governance," MIS Quarterly (Forthcoming)
Saldanha, T., Sahaym, A., Mithas, S., Andrade Rojas, M. G., Kathuria, A., and Lee, H.-H. 2020. "Turning Globalization Liabilities Into Assets: IT-enabled Social Integration Capacity and Exploratory Innovation," Information Systems Research (Forthcoming)
Park, Y., and Mithas, S. 2020. "Organized Complexity of Digital Business Strategy: A Configurational Perspective," MIS Quarterly (Forthcoming)
Kude, T., Mithas, S., Schmidt, C. T., and Heinzl, A. 2019. "How Pair Programming Influences Team Performance: The Role of Backup Behavior, Shared Mental Models, and Task Novelty," Information Systems Research (30:4), pp. 1145-1163 (pdf)
Whitaker, J., Mithas, S., and Liu, C.-W. 2019. "Beauty is in the Eye of the Beholder: Toward a Contextual Understanding of Compensation for IT Professionals Within and Across Geographies," Information Systems Research (30:3), pp. 892-911 (pdf)
Sharma, P. N., Morgeson, F., Mithas, S., and Aljazzaf, S. 2018. "An Empirical and Comparative Analysis of E-Government Performance Measurement Models: Model Selection via Explanation, Prediction, and Parsimony," Government Information Quarterly (35:4), pp. 515-535
Foerderer, J., Kude, T., Mithas, S., and Heinzl, A. 2018. "Does Platform Owner's Entry Crowd Out Innovation? Evidence from Google Photos," Information Systems Research (29:2) ), pp. 444-460 (Winner of the “ISR Best Published Paper Award 2018”) (pdf)
Khuntia, J., Saldanha, T., Mithas, S., and Sambamurthy, V. 2018. "Information Technology and Sustainability: Evidence from an Emerging Economy," Production and Operations Management (27:4), pp. 756-773 pdf
Huang, P., Tafti, A., and Mithas, S. 2018. "Platform Sponsor’s Investments and User Contributions in Knowledge Communities: The Role of Knowledge Seeding," MIS Quarterly (42:1), pp. 213-240
Ravichandran, T., Han, S., and Mithas, S. 2017. "Mitigating Diminishing Returns to R&D: The Role of Information Technology in Innovation," Information Systems Research (18:4), pp. 812-827
Khuntia, J., Mithas, S., and Agarwal, R. 2017. "How Service Offerings and Operational Maturity Influence the Viability of Health Information Exchanges," Production and Operations Management (26:11), pp. 1989-2005
Kim, K., Mithas, S., and Kimbrough, M. 2017. "Information Technology Investments, and Firm Risk Across Industries: Evidence from the Bond Market " MIS Quarterly (41:4), pp. 1347-1367
Mithas, S., Whitaker, J. W., and Tafti, A. R. 2017. "Information Technology, Revenues and Profits: Exploring the Role of Foreign and Domestic Operations," Information Systems Research (28:2), pp. 430-444
Hult, G.T.M., Morgan, N., Morgeson, F.V., Mithas, S., and Fornell, C. 2017. "Do managers know what their customers think of their firms' products and services and why?" Journal of Academy of Marketing Science (45:1), pp. 37-54
Saldanha, T., Mithas, S., and Krishnan, M. S. 2017. "Leveraging Customer Involvement for Fueling Innovation: The Role of Relational and Analytical Information Processing Capabilities," MIS Quarterly (41:1), pp. 267-286
Mithas, S., Krishnan, M. S., and Fornell, C. 2016. "Information Technology, Customer Satisfaction, and Profit: Theory and Evidence," Information Systems Research (27:1), pp. 166-181
Mithas, S., and Rust, R. T. 2016. "How Information Technology Strategy and Investments Influence Firm Performance: Conjecture and Empirical Evidence," MIS Quarterly (40:1), pp. 223-245
Lariviere, B., Keiningham, T. L., Aksoy, L., Yalcin, A., Morgeson, F. V., and Mithas, S. 2016. "Modeling Heterogeneity in the Satisfaction, Loyalty Intention and Shareholder Value Linkage: A Cross-Industry Analysis at the Customer and Firm Level," Journal of Marketing Research (53:1), pp. 91-109
Mithas, S., and Arora, R. 2015. "Lessons from Tata's Corporate Innovation Strategy," IEEE IT Professional (17:2), pp. 2-6
Kim, K., Mithas, S., Whitaker, J., and Roy, P.K. "Industry-specific human capital and wages: Evidence from the business process outsourcing industry" Information Systems Research (25:3) 2014, pp 618-638
Sharma, R., Mithas, S., and Kankanhalli, A. "Transforming decision-making processes: A research agenda for understanding the impact of business analytics on organisations," European Journal of Information Systems (23:4) 2014, pp 433-441
Gillon, K., Aral, S., Lin, C.-Y., Mithas, S., and Zozulia, M. "Business Analytics: Radical Shift or Incremental Change?, Available at: http://aisel.aisnet.org/cais/vol34/iss1/13 (link is external)," Communications of the Association for Information Systems (34) 2014, pp 287-296
Han, K., and Mithas, S. "The Real Savings From IT Outsourcing, available at http://sloanreview.mit.edu/article/the-real-savings-from-it-outsourcing/," MIT Sloan Management Review (Winter) 2014
Mithas, S. "Career Coach: Tips for boosting your digital IQ, available at http://www.washingtonpost.com/business/capitalbusiness/career-coach-tips-for-boosting-your-digital-iq/2012/06/29/gJQAkbejGW_story.html," in: Washington Post (Capital Business, 2 July 2012), Washington, DC, 2012
Mithas, S. and Whitaker, J. "Is the World Flat or Spiky?
Information Intensity, Skills, and Global Service Disaggregation," Information Systems Research, (18:3) 2007, pp. 237-259
(Appeared as a lead research article, Runner up for the “Information Systems Society and ISR Best published paper award for 2007”; Best paper award for “Research on an International Subject” 2008 by the Robert H. Smith School of Business at University of Maryland CIBER/Business and International Education for the papers published in a refereed journal during 2005-2007))
Mithas, S. Dancing Elephants and Leaping Jaguars: How to Excel, Innovate, and Transform Your Organization the Tata Way Finerplanet, North Potomac, 2014
Here is a Computer Science Bibliography of my articles in computer science related journals and proceedings only (it may not include some management journals and proceedings).
